Collective Point's AutoIM
Today’s automobile buyers use the Internet as a dealer-neutral research and
selection tool for new and used vehicles. Dealers are typically unable to
influence the buyer’s direction as most potential customers searching for a
vehicle are directed to multiple suppliers who all, within several days, will
contact them through email or by telephone.
AutoIM gives you the ability to directly touch customers browsing your website
from the beginning of the car buying process. You are able to instantly
communicate with and influence customers in real-time directly from your web
site dramatically enhancing the customer experience. AutoIM gives your sales
force the opportunity to immediately establish a relationship with a customer
and to set showroom appointments. This immediate relationship will distinguish
your dealership from your competitors.
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Simply stated - CollectivePoint's AutoIM is a centralized, web-based Instant
Messaging tool that personalizes the buying experience and, in turn, increases
the number of sales and service requests for your dealership.
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Use AutoIM to:
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Extend your dealership's brand
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Establish an instant one-on-one relationship with potential
buyers
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Improve customer service by allowing instant access to your
staff
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Increase aftermarket parts & accessories sales
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Drive repeat sales to your agents and service requests to your
service department
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AutoIM features include:
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Web Chat Presence State
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When enabled, the web icon/link is visible and clickable for website visitors
to initiate a chat. Those chats can be routed to any location, sales team,
specific agent, or service department personnel. Disable the chat icon at the
end of the day when the dealership closes or take advantage of our offshore
call center to enable 24x7 communication.
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Canned Responses and Links
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AutoIM can push canned responses and links to the buyer client during the chat
session. From both the administrative web console and the agent window,
specific users can customize responses or links by adding new ones or updating
existing ones.
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Customizable Client Chat Window
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AutoIM administrators can customize the client registration and chat window,
allowing dealers to capture specific information about the buyers.
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Reports
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Metrics pertaining to an application’s return on investment (ROI) are generally
difficult to track. AutoIM reporting allows administrators to track specific
metrics such as agents use of the tool, a ranked report of the top web pages
from where buyers are coming from, and number of chats per day.
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Multi-Channel Sales
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With the power, ease, and convenience of the Multi-Channel Sales feature, one
sales agent is given the ability to communicate with several customers
concurrently doubling tripling the number of sales agents available to sell
vehicles.
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Auto dealerships must provide customers with a simple and effective way to
communicate with the dealership without having to pick up the phone or drive to
the dealership once they start looking for a car. Call us today and get started
down the path of increased sales and service without the prohibitive costs of
typical lead generation solutions.
